We recognize that every journey is unique and strive to meet all caregivers with empathy, patience, and understanding. Through our sling meets and online presence we aim to create safe, inclusive spaces where families feel seen, heard, and supported without judgement. We aim to empower caregivers with kindness and respect, fostering connection and confidence wherever they are on their babywearing journey.

We prioritise safety in all aspects of babywearing. Our sling meets enable peer-to-peer education and knowledge sharing and we aim to facilitate access to up-to-date, evidence-based best practices in order to empower caregivers with the knowledge and skills to use carriers confidently and correctly.

Our aim is to build connections - between parent and child, among families, and with the wider community. We aim to help caregivers find a sense of belonging and create meaningful bonds through shared experiences of babywearing.

Babywearing should feel good - for both caregiver and child. We support families in finding comfortable, practical solutions that fit their unique needs and lifestyles. Beyond physical comfort, we promote emotional ease - offering reassurance, calm, and a friendly space where parents can relax and be themselves.